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Object in Focus: Swedish Straw Goats at Haslemere Museum

Lindsay Moreton, Collections Manager at Haslemere Museum, tells us how the loan of five Swedish straw goats from the Horniman has helped their latest exhibition.

As part of our exhibition, ‘The Rustic Renaissance: Haslemere’s Arts and Crafts Heritage’ (on show until 2nd September 2017) Haslemere Museum has borrowed five Swedish straw goats through the Horniman Museum’s Object in Focus project. The exhibition tells the story of how a group of artists and artisans created an artistic enclave in Haslemere in the early 1900s. The exhibition features folk art objects from the European Peasant Art Collection, which were originally collected to inspire local craftspeople and to try to preserve declining traditional handicraft skills after the Industrial Revolution.

  • Swedish Straw Goats on display at Haslemere Museum, Swedish Straw Goats on display at Haslemere Museum
    Swedish Straw Goats on display at Haslemere Museum

We were thrilled that the straw goats or ‘julbock’ were available for loan to coincide with our exhibition as they are the perfect example of a traditional folk art from Sweden. Many objects in our ‘Peasant Art’ Collection originate from the country too. Our visitors have loved seeing these charming objects and a local Swedish resident who lives opposite the Museum has displayed her own straw goat in her window in honour of their arrival! 

The Object in Focus project is a great way for regional museums like us to borrow interesting artefacts from the Horniman and the whole process has been smoothly managed by Sarah and the team at the Museum. We will be sad to see the friendly goats go when we return them in September!